General | 8/30/2024 8:08:00 PM

Itta Bena, MS – The Mississippi Valley State Athletic Department continues to advance in the world of NIL by partnering with Influxer. This collaboration will provide MVSU students the opportunity to monetize their name, image, and likeness (NIL) through personalized jerseys, shorts, and other apparel.

"Influxer is thrilled to partner with Mississippi Valley State University because Jarrad Ratliff and the administration recognize not only the immediate advantages of working with us, but also the long-term resources this partnership offers their student-athletes. NIL is more than just transactional; it's an opportunity that Influxer aims to develop into a comprehensive growth process for these athletes."

As an officially licensed vendor, Influxer specializes in creating co-branded apparel, customized with players' names and numbers. This partnership will also provide MVSU student-athletes with education and training in marketing, entrepreneurship, and personal branding.

Every Mississippi Valley State University student-athlete will have the opportunity to create their own web page, offering personalized gear available for purchase. Influxer will handle all fulfillment and customer service, working closely with MVSU and its athletes on creative elements and marketing strategies.

Influxer has partnerships with over 100 universities, including Mississippi State University and the University of Southern Mississippi. Delta Devils fans can purchase MVSU-branded gear from Influxer starting September 1st.